Top 5 Digital Marketing Tools your Business should have in 2019
Like it or not, digital marketing has eventually become very crucial for marketers, and the same goes for traditional marketing.
Even if the fact that this form of marketing provides an equal playing field for different types of businesses to develop together is kept aside, there is one more interesting aspect of this technology.
This aspect is the cost-effectiveness of this technology as compared to the traditional form of marketing.
One good aspect of trending digital marketing tools for business is for the sales team of an organisation, which gets benefited in ways more than one, like:
- More number of conversions,
- Generates more revenue,
- Helps to engage with the target audience,
- Helps to engage better with potential customers
Hence, there is no question that the revolution for digital marketing tools and techniques has already begun and is moving very fast.
With new technologies coming up every day, there is no other option of changing digital advertising techniques. The top 5 digital technologies to use in 2019 are:
1. Design marketing tools
One of the most important and unavoidable factors of digital marketing is designing. This is true especially when it comes to create ads and generate content like blogs posts or social media updates.
Since designing is an important factor in digital marketing for business, tools like Photoshop and Canva play a significant role. When it comes to adding a lot of graphic design skills and relevant images to the content, these tools can help you a lot.
2. Tools for Email Marketing
Email marketing tools are considered as a mandatory set of tools in a digital marketer’s bag. With the help of such tools, marketers can come up with new email campaigns that can strengthen their content.
Also, it will enable users to be more engaged with the brand, or sign up to purchase products.
Iterable and MailChimp are some of the common email marketing platforms that get the job done for you, like making email lists or automating email campaigns.
3. Social Media podiums
A common thing in every major marketing strategy these days is using social media platforms like Instagram, Facebook, Snapchat, etc. This will help to engage the audiences and create awareness of your brand.
Along with these, there are certain features that are designed only for marketing. Such features include Facebook Ads Manager.
Social media management tools like Hootsuite and Buffer are also capable of engaging the audience and measuring the metric.
4. Marketing Analytics tools
Although marketing analytics tools such as Big Data Analytics are new in the market, they are considered as mandatory digital marketing tools for 2019.
From Google Analytics to social media analytics, marketing analytics tools provide insights that can up the game for your business.
Take for instance, nu insights that provide social media insights, purchase reports, Sentiment Analysis, etc. to its clients. And the result is that clients can take data-backed decisions they can rely on.
5. Content marketing tools
CoSchedule and Hubspot are some of the content marketing tools you must include in your business strategy for excellent content curation. From engaging blogs and social media snippets to finding out content opportunities that will connect with the audience, these tools do it all.
To wrap it up
The glowing future of digital marketing is visible to all. In time, the virtual realities are motivating new engagements, and marketers are taking advantage of this creativity. This will enable the brands to be more real and connect quickly with customer requirements.
To help achieve such goals, there are few more digital marketing tools that a business should be familiar with in 2019.
Technology has helped the business sector to grow by leaps and bounds and 2019 is expected to witness growth like never before. Although we are a few weeks away from the New Year, it is advised to stay ahead in the game by including the above-mentioned five tools in your business strategy.
Do you wish to stay ahead in the game and make the most of digital advancements for your business? Trust SPIN’s professionals who are certified experts in their tasks and are backed by years of expertise.
Our Happy Clients